Top 10 Best Customer Management Software 2026

In today’s digital age, customer care management is an indispensable factor for the success of any business. With an increasingly competitive market and rising customer demands, companies need an effective customer management software to optimize interactions and build lasting relationships with customers. In the article below, 1Office will introduce you to the Top 10 best domestic and international customer management software of 2023.

I. Overview of Customer Care Management Software

1. What is CRM software?

CRM is an acronym for Customer Relationship Management, which simply means managing customer relationships.

CRM is a platform designed to manage and optimize the relationship between customers and a business. It focuses on collecting, storing, managing, and analyzing customer-related information, from personal data, contact information, and purchase history to interactions with the business, support requests, and feedback. This allows businesses to access information quickly and easily, create suitable customer care programs, and improve response times as well as provide better service.

In addition to managing customer information, CRM software also provides tools to optimize marketing and sales processes. This includes automating marketing activities, managing relationships with potential customers, analyzing business performance, and capturing information about customer trends and behavior.

2. Benefits of Using Customer Care Management Software

Customer care management software is a flexible and useful tool suitable for all types of businesses and various industries. Regardless of the scale and field of business, using CRM will help companies optimize customer management and improve business performance.

Customer Information Management

Information such as purchase history, previous interactions, feedback, personal details, and buying behavior is stored to enhance understanding of customers and improve care services. For example, a retail company uses CRM to store information about customer behavior, so when customers visit the website, they receive product recommendations tailored to their preferences, which also strengthens their connection with the brand.

Improved Business Efficiency

CRM provides rich and detailed information on sales figures, orders, forecasts, and business performance. This helps managers and sales staff make data-driven strategic decisions, optimize business processes, and enhance sales capabilities. For example, a manufacturing company uses CRM to track the sales of each product in every market region. Based on this data, they can decide to increase production of high-demand products and reduce production of those with excess inventory.

Optimized Marketing and Advertising

Customer relationship management software helps analyze customer data and behavior, making it easy to identify their trends and preferences. As a result, marketing and advertising campaigns can be customized and targeted more accurately, increasing conversion rates and marketing performance. For example, an e-commerce company uses CRM to identify customer groups that tend to shop on weekends. They can then target discount and promotion campaigns for this period.

Measurement and Performance Evaluation

CRM provides tools to measure and report on the effectiveness of marketing and customer care campaigns. This allows businesses to identify areas for improvement and optimization to enhance business efficiency. For example, a hotel service company uses customer care management software – CRM to track the effectiveness of its email marketing campaigns. They can view email open rates, click-through rates, and the booking conversion rate from this campaign.

Increased Customer Satisfaction

By providing better customer service, access to personal information, and personalized offers, CRM helps create a better customer experience and increases their satisfaction with the business. For example, a financial consulting firm can use CRM to remember the personal information and preferences of each client, allowing them to advise on financial solutions that suit their individual situations and goals.

II. Criteria for Choosing Customer Care Management Software

What makes a good customer care software? What are the criteria for choosing a CRM software that is suitable for your business? In general, there are many important factors to consider to ensure that the CRM software fully meets the requirements and needs of the business. Here are some important criteria to consider when choosing:

1. Features and Functionality: Evaluate the features and functions of the software to see if it provides what you need to manage customer information, interactions, and marketing effectively. Important features may include contact management, call scheduling, marketing automation, performance reporting, and integration with other tools.
2. User Interface: Ensure the CRM’s user interface is easy to use and user-friendly. An intuitive and easy-to-use interface will help increase employee efficiency and minimize training time.
3. Integration and Scalability: Check the CRM’s ability to integrate with other applications and tools your business uses, such as Email Marketing, Website, social media, and sales management systems. Also, ensure that the CRM is scalable and flexible enough to meet the future growth needs of your business.
4. Security and Privacy: Ensure that the CRM software provides strong security measures to protect customer information and complies with privacy regulations like GDPR.
5. Performance and Stability: Evaluate the performance and stability of the CRM software. Ensure that it operates stably and has a fast response time to meet business needs.
6. Support and Customer Service: Review the quality of support and customer service from the software provider. Having a professional support team that is ready to help when needed will assist you in resolving issues quickly and effectively.
7. Implementation and Usage Costs: Ensure that the price fits your business’s budget and is a worthwhile investment based on the features and benefits it provides.

III. Top 10 Best Customer Care Management Software of
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Vietnamese Customer Care Management Software

3.1. Customer Care Management Software – 1Office CRM

1Office CRM software provides a set of smart features to help leaders manage customer relationships and many other business operations within the enterprise. Specifically, the software supports managing Marketing campaigns, customer relationships, sales activities, purchasing, inventory, and revenue/expense management, while also integrating utilities such as call synchronization, process automation, and more.

Here are the outstanding features of the 1Office CRM module:

• Manage & store all customer information including name, phone number, email, address, date of birth, etc., right on the software.
• Detailed user permission settings, defining who can view and who can perform customer care, ensuring information security and preventing the loss of important data.
• Supports performing direct care activities on the software such as sending Marketing Emails, making calls, or sending SMS messages to customers.
• Allows scheduling care and sending notifications to customers, while also supporting customizable automatic alerts such as care alerts, birthday reminders, etc.
• Track the history of care, purchases, transactions, feedback, and previous interactions of customers with the business.
• Integrates a call synchronization feature, helping to save call history and interactions with customers.
• Supports setting up automated care, helping to optimize the customer care process and enhance interaction.

In addition, the software also supports other business operations within the enterprise such as: managing the sales process from creating quotes to settling invoices, managing supplier information, inventory status, and goods receipt/issue, while also supporting the tracking of the company’s revenue and expenses. With this full set of features, 1Office CRM software is suitable for many types of businesses, from small, medium to large, or enterprises with complex scales and diverse business sectors.

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3.2. Customer Management Software – Sapo POS

Sapo POS integrates many sales management and customer care features into one platform.

• Classify and filter customers based on criteria such as customer groups, invoice types, or purchase occasions.
• Set up separate pricing and discount policies for each customer group, allowing for flexible sales price management and creating attractive offers.
• Loyalty program based on a point accumulation system, helping customers accumulate points and receive rewards after each transaction.
• Send automated messages and emails to effectively notify and offer promotions to customers, encouraging them to return to the store.
• Revenue and profit reports help you better understand business performance and make strategic decisions.

Sapo POS is suitable for many types of businesses, from retail stores, restaurants, cafes, and fashion shops to small and medium-sized enterprises that need to manage customer information and optimize their sales process.

Pros and cons of Sapo POS software

Sapo POS’s pricing may vary depending on the service packages and features the business chooses.

• Start Up Package: VND 170,000/month (price based on a 2-year purchase) for small-scale restaurants and cafes.
• Pro Package: VND 249,000/month (price based on a 2-year purchase) for medium-sized restaurants, cafes, and chains.

3.3. Customer Relationship Management Platform – FastWork

FastWork provides customer management features, tracking contact information and interaction history. It focuses on providing a simple and easy-to-use online customer relationship management platform.

• Free Landing Page library with a variety of interfaces helps businesses create attractive landing pages to attract and interact with customers.
• Supports pre-built Email Marketing scenarios to automatically send notifications and offers, saving time and improving marketing efficiency.
• Interact with and care for customers from the software platform, automatically saving the history of care, calls, emails, and exchanges with customers.
• Centralized management of the customer database allows for easy access to information and optimizes the customer relationship management process.
• Comprehensive management of the sales process from sales activities, goods receipt, inventory checks, returns, warehousing, to debt management, helping to optimize business processes.
• Integrated statistical reports on growth and revenue among employees and departments, helping to evaluate business performance.

FastWork is suitable for small and medium-sized enterprises (SMEs), especially those focused on customer relationship management and optimizing business processes. FastWork can support various industries such as retail, services, tourism, education, and many others.

Comparison of the pros and cons of FastWork software

The price for the FastWork CRM software package when purchased as a combo is from 80,000đ/user/month to 100,000đ/user/month.

3.4. Sales Management Software – KiotViet

KiotViet focuses on sales management and integrates features for managing inventory, orders, and sales revenue. Key features of KiotViet sales management software:

• Easily add, manage, and update detailed customer information such as name, phone number, address, and email for easy contact and customer care.
• Supports reviewing sales history, returns, debt adjustments, and payments to better manage customer transactions.
• Allows for managing customer information by each business branch, while also supporting data import and export to Excel.
• Integrates features for sending customer care messages and emails, helping to strengthen relationships and interaction with customers.
• Automatically connects with shipping partners and updates order statuses, helping store owners track orders quickly and reliably.
• Automatically calculates shipping and COD fees without manual staff calculation, helping to optimize the shipping and payment process.

KiotViet is suitable for retail chains, restaurants, cafes, fashion stores, supermarkets, and small to medium-sized businesses that need to manage sales, customer transactions, and optimize business processes.

Comparison of KiotViet software’s pros and cons

KiotViet’s pricing information is as follows:

• SUPPORT PACKAGE: 200,000đ/store/month, for small business models, for those starting a business or selling online.
• PROFESSIONAL PACKAGE: 270,000đ/store/month, for professional business models.
• PREMIUM PACKAGE: 370,000đ/store/month, for business models with multiple sales channels or many employees.

3.5. Customer Care Management Software – CrmViet

CrmViet is a professional customer care management software aimed at improving the process of managing customer information and interactions. Specifically:

• Manage detailed customer information, including name, phone number, email, address, date of birth, etc., to store and manage customer data clearly and effectively.
• Send automated messages and emails to customers, optimizing notifications and marketing efforts.
• Supports detailed sales reports or revenue reports by customer/customer group.
• Allows making direct calls from the software without dialing a phone number, saving time and improving customer care efficiency.
• Supports customer management via the Facebook sales channel, helping to manage interactions and customer care on the popular social media platform.

CrmViet is suitable for small and medium-sized enterprises, especially those specializing in retail, services, and industries focused on customer relationship management and customer care.

Comparison table of the pros and cons of CrmViet software

Information about CrmViet’s pricing is usually provided on the software’s official website. The usage price may vary depending on the additional service packages chosen by the business.

• STANDARD PACKAGE: 6,800,000 VND/year, for 05 users
• PROFESSIONAL PACKAGE: 11,800,000 VND/year, for 10 users
• ULTIMATE PACKAGE: 19,800,000 VND/year, for 30 users.

Some additional services include:

• Purchase additional storage: 600,000 VND/10GB/Year
• Purchase additional Users: 750,000 VND/User/Year
• Inventory management: 3,000,000 VND/Year
• Facebook integration: 2,000,000 VND/Year
• Zalo integration: 2,000,000 VND/Year
• KiotViet integration: 2,000,000 VND/Year.

International Customer Care Management Software

3.6. Sales CRM Software – Zoho

Zoho CRM is one of the leading sales management software, specially designed to support the management and optimization of the sales process in a business. It offers many outstanding features such as:

• Integration of marketing and sales management tools.
• Tracking of marketing programs and sales performance.
• Support for managing customer interactions across multiple channels.
• Integration of automation features to optimize business processes.

Zoho CRM customer care management software is suitable for sales, service, and other industries with diverse marketing or sales management needs. This software offers various service packages at different prices depending on the number of users and features used. Currently, the software’s pricing ranges from about 12 – 45 USD/user/month.

3.7. Customer Management and Care Software – Getfly CRM

Getfly CRM is a powerful customer management and care software that helps businesses build and maintain good relationships with customers. It includes:

• Management of customer information and transaction history.
• Support for creating call schedules and sending automated emails.
• Analysis of customer data and marketing effectiveness.
• Support for integration with other applications to optimize business processes.

Getfly CRM is suitable for small and medium-sized businesses, especially those focused on customer management and care. The pricing for Getfly CRM software typically offers service packages ranging from about 10 – 30 USD/user/month.

3.8. Sales Management Tool – SugarCRM

SugarCRM is a well-known sales management platform that helps businesses enhance their sales process and customer care. The outstanding features of SugarCRM include:

• Support for managing customer information and transaction history.
• Integration of sales and automation features.
• Support for reporting and analyzing sales performance.
• Developed based on open-source code, allowing for flexible customization according to business needs.

Suitable for medium and large enterprises, especially those with more complex customization and integration needs for their business processes. SugarCRM costs between 49 – 1,000 USD/month, depending on the different service packages, or businesses can contact the provider directly for a quote based on specific requirements.

3.9. Purchase Management Software – Insightly CRM

Insightly CRM is a powerful purchase management software that helps businesses optimize their purchasing process and strengthen relationships with suppliers. The outstanding features of Insightly CRM include:

• Management of supplier information and transaction history.
• Support for creating call schedules and sending automated emails.
• Integration of purchasing management and automation features.
• Integrated with other applications to optimize business processes.

The software is suitable for businesses that need to manage and optimize their purchasing process and supplier relationships. It offers service packages priced from about 29 – 49 USD/user/month.

3.10. Customer Information Management Tool – Salesforce

Salesforce is one of the world’s leading customer information management software, widely used in many different industries and fields. Some of Salesforce’s outstanding features include:

• Supports detailed customer information management and transaction history.
• Integrates marketing and sales management tools.
• Supports automation of business processes and customer care.
• Provides detailed reports and analysis on sales and marketing effectiveness.

This is a flexible CRM software suitable for various types of businesses, from medium to large, or multi-industry companies. Therefore, Salesforce offers various service packages depending on the number of users and the features used. The typical usage price ranges from about 25 – 300 USD/user/month, depending on the selected service package and features.

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Above is all the information about the 10 customer care management software that 1Office wants to share with your business. We hope that through this article, managers can choose a suitable software to help their business effectively manage sales activities, improve the performance of the sales department, and thereby enhance customer experience and sales revenue.

1Office CRM – Proud to be the partner of over 5,000 businesses & more than 450,000 users. Contact us via:

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