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13/05/2026
161

7 secrets to confident communication for success

You may not know this, but 70% of relationships determine a person's success. And confidence in communication is the "key" that brings people closer together. In the article below, 1Office will share some communication skills to help you achieve success in the future. To be successful, people need to have good communication skills How to build confidence in communication? Speak slowly Speaking quickly and hastily can make you seem unconfident and make it difficult to create a good impression on the other person. Furthermore, speaking fast can easily lead to stuttering, mispronouncing words, and making mistakes because you don't have enough time to think about what you're saying. Speak slowly, and your words will carry more weight. Sometimes, speaking slowly is also a natural way to communicate that helps listeners easily grasp information and trust the story you are telling. Pause appropriately when speaking Pausing is a communication skill used by many speakers to capture the audience's attention during seminars. Knowing when to pause at important points gives listeners time to process and visualize the issue. Moreover, pausing correctly gives you more time to think and develop the next part of your presentation. Pausing appropriately will help convey the message and content of the story better Practice communication skills by speaking in a lower-pitched voice It's no coincidence that politicians and news anchors have deep, warm voices in speeches and interviews. This is because a lower-pitched voice tends to create a better impression and build more trust than a high-pitched one. To build confidence in communication and attract listeners, try to practice speaking and giving speeches in a lower tone. However, you shouldn't force it to the point where your voice sounds unnatural. See more: A guide to persuading customers effectively Focus on the content of your answers Public speaking

13/05/2026
120

Secrets to Increasing Business Revenue at Year-End

Compared to other times of the year, people's shopping levels are much higher at the end of the year. This is also a time when people "treat themselves" by shopping for relatives and family. To increase sales revenue, businesses need to create new breakthroughs in their business strategy. The end of the year is when businesses quickly look for solutions to rapidly increase sales How to increase revenue for businesses at the end of the year Sell in combos to attract customers This is an effective idea to help increase sales profits. And the best way to increase revenue is to choose related or complementary products to sell as a combo. With these items, you will reduce the time spent searching and comparing the quality and price of each item, and instead get a satisfactory product set at a preferential price. Besides, at the end of the year, customers often look for items with discounts, discount vouchers, and suitable product combos. Because when buying in combos, customers will receive many accompanying benefits. See more: What is an SLA? Understand SLAs and KPIs to guide development Push advertising to attract customers Advertising will bring your goods closer to customers. Investing in advertising on social networks and in the press is also a better way to promote products to customers. This is also a solution to help increase revenue during the pandemic that many businesses choose. Use trade promotions to generate profit for the company The end of the year is when customers wait for clearance sales and promotions. If businesses know how to apply promotions during this period, they can reap huge profits. In addition, applying clearance sales also helps make business in the new year more effective, as you have cleared out all the stagnant goods after a long year.

13/05/2026
103

Escaping the Shadow of the Traditional Startup

The Industry 4.0 technology platform is seeping into every corner of life and changing the world. Not immune to these shifts, the business market is also changing by the minute, and traditional startup entrepreneurs also need to adapt to keep pace with the market. So how can we change the traditional mindset to fit the 4.0 era? [caption id="attachment_6557" align="aligncenter" width="512"] Startup[/caption] Let's listen to the startup stories of entrepreneurs in Israel. According to Mr. Lebovich, Deputy Ambassador of Israel to Vietnam, Israel has a population of 8.5 million but boasts up to 6,000 innovative startups, ranking second in the world per capita. Over 80% of businesses in this country fail on their first attempt. However, the important thing is that these businesses continue to learn and adapt to achieve success. Mr. Doron Lebovich said: "In Israel, there was an entrepreneur who started in 2000 and failed three times. However, this person was not discouraged and succeeded with a traffic jam warning software called Waze, which was acquired by Google for $1 billion. Through this story, I want to tell Vietnamese entrepreneurs not to be afraid to continue starting up when you face failure, because success will always come to you." Entrepreneurs share that with today's technology, capital or a network of relationships are not necessarily the key factors for an entrepreneur's startup journey. Whereas before, starting a business required an office, now a business might only need a computer with an internet connection. In the 4.0 era, entrepreneurs must know how to use technology to turn ideas into real products that serve people and society. A unique product, combined with effective communication, will create success for technology companies. "Traditional entrepreneurs rely more on relationships to get contracts, whereas tech entrepreneurs must really focus on the product, promote the product,

13/05/2026
111

8 Human Resource Management Lessons from Steve Jobs

Steve Jobs is known as an icon associated with the world-famous bitten apple logo. Besides creating distinctive products, Steve Jobs also had a very unique art of personnel management. Let's join 1Office to explore 8 noteworthy lessons from Steve Jobs' management style! 1. Tech Engineers are the Operators The people involved in Apple's daily operations are the engineers, not any other management component. The company's project teams are divided into small groups, and most members of these projects are tech engineers. According to long-time HR managers at Apple, most of the company's managers started as tech engineers. This is because they have a deep understanding of technology, know what the project needs, and make the process of working with other members easier. 2. A Culture of Mutual Respect Between Managers and Employees This is an unwritten rule in personnel management. Here, the concept of "subordinates obeying superiors" does not exist. Instead, a very special culture is present everywhere: mutual respect between managers and employees. This is because both managers and employees have a certain understanding and experience in technology. They support and interact with each other within a team to complete projects, and this is one of the key reasons for Apple's success. 3. Employees Have the Freedom to Build and Develop Products Unlike most other businesses, Steve Jobs' policy allowed his employees to freely correct their own mistakes without going through any procedures. Therefore, sometimes the most outstanding results bear the strong personal mark of the employees. 4. Creating Challenges for Employees Steve Jobs was truly talented at managing his employees and equipping them with the necessary skills for self-development within the company. Each of his employees might be assigned tasks that exceeded their capabilities to encourage them to be creative, complete the work, and thereby gain more motivation

13/05/2026
100

Secrets to Retaining Talent for Startups

Low salaries and bonuses, non-standardized work processes, and even an uncertain future for the company... these obstacles are real barriers for startups. How to retain talent? Let's explore ways to retain talented employees with 1Office! 1. Be an Inspirer to Retain Talent "In small and medium-sized startups, I believe the most important factor determining whether an employee stays or leaves is their boss," shares Ms. Vu Ha – HR Director of Harvey Nash Vietnam. According to Ms. Ha, a startup owner will succeed in stabilizing their workforce if they know how to use internal communication to help employees understand the challenges the company must overcome and show them how important their contributions are. "Material incentives are indeed difficult for small startups to use as 'bait' to keep employees, but boosting morale is entirely within reach." [caption id="attachment_1922" align="aligncenter" width="564"] How to manage talent in a startup?[/caption] From failures in retaining talent, Mr. Vu Anh Duc - co-founder of Abbycard, a mobile membership card management application, also concluded that: if a startup wants employees to stay long-term, the boss must first ignite the spirit of "building a company together, not just getting paid to work." According to Mr. Duc, this spirit helps employees understand that they are a part of the company and its development. Even though the startup is small and faces many difficulties, if you can inspire enthusiasm in your employees, they will always be ready to share the hardships with the company. To achieve this goal, startup leaders should not hesitate to share their vision for the company with their employees. When both sides are looking in the same direction, the employee's commitment to the company becomes stronger. Equally important is building employees' belief in the startup's future, because if they think the company will not achieve the

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Latest Articles

13/05/2026
128

How to Build a Potential Candidate Profile

A potential candidate persona is a relatively new concept in Vietnam. We are more familiar with the concept of a potential customer persona in marketing, while the potential candidate persona in recruitment is still quite unfamiliar. To better understand this concept, let's explore it with 1Office in the next installment of our "Complete HR Guide" series! 1. What is a potential candidate persona? A potential candidate is understood as the person you aim to hire based on the JD (Job Description) you create. This candidate is the ideal model for the position in all aspects, both inside and outside of work. This model serves as a guide for recruiters to follow throughout all stages of the recruitment process. When creating a JD, we can only list the explicit criteria we require. These are also the criteria for evaluating candidate profiles. However, that is only a small part of what makes a good employee that the employer wants for that position. The hidden criteria can range from major issues like career goals and candidate personality to very minor details like their residential area. 2. The impact of building a potential candidate persona Recruitment is like selling a position within the company. Having a detailed candidate persona will affect two aspects of recruitment: recruitment costs and candidate quality. 2.1 Save on recruitment costs Recruitment costs decrease when you have identified the candidate pool. Costs here include both tangible costs like money and intangible costs like effort and brainpower. Therefore, outlining a potential candidate persona helps recruiters narrow down the candidate pool, approaching a smaller but much higher-quality group of applicants. Additionally, having this persona will significantly improve the quality of recruitment communications. 2.2 Improve candidate quality Candidate quality is the most noticeably improved aspect when building a candidate persona. The candidate persona

13/05/2026
100

Work From Home: Remote Work – Overcoming the pandemic

To support businesses in overcoming the COVID crisis, 1Office software has decided to offer 1,000 free Work From Home packages during the pandemic. 1. What is Work From Home? Work From Home simply means working remotely, working from home, or any location other than the company office. This work model allows employees to use their time flexibly to handle tasks while still achieving the desired efficiency and progress. However, not all positions can adopt WFH. It is only suitable for certain jobs. To implement Work From Home effectively for employees, managers must also solve the challenge of managing, tracking, monitoring, and measuring work progress and performance. 2. Why is Work From Home necessary? In the first quarter of 2020, the latest survey by the Private Economic Development Research Board (Board IV) of over 1,200 businesses showed the impact of COVID-19 on business operations. If COVID-19 were to last for 6 months, 74% of businesses could go bankrupt. Additionally, nearly 30% lost 20-50% of their revenue, and 60% of businesses saw their revenue drop by more than half due to the adverse effects of the pandemic (according to VCCI). These "telling" figures are a red alert for the critical state of the Vietnamese economy and businesses under the shadow of COVID-19. Faced with the complex developments of the COVID-19 pandemic, Vietnamese businesses have adapted and changed to mitigate the damage. Many large corporations were forced to allow their staff and employees to work online from home (or "work from home") to ensure disease prevention. However, this is very difficult to implement for small and medium-sized enterprises (SMEs). Choosing an online management and work solution is not an easy task for each SME due to high costs and related technological proficiency issues. Consequently, many businesses still had to maintain in-office work, coexisting

13/05/2026
105

Poor Management – The "Covid 19" of a Business

For a business to operate well and maximize profits, it needs a smooth operational system. However, most businesses focus only on sales and forget about optimizing business operations. This is the reason why business operations become unstable. It's no exaggeration to say this is the COVID-19 that is devastating businesses. HToday, let's join 1Office to learn about a business suffering from the disease of poor management. Poor Management: Symptoms of the "Disease" The first noticeable symptom is an unclear and non-transparent workflow. This is the most obvious and common symptom in poorly managed businesses. Employees don't know what they need to do, who to report to, etc. The operating system is chaotic, and the ability to direct and manage is almost ineffective. Employees are not assigned tasks that match their abilities and contracts. The next symptom is leadership that lacks a management mindset and is not closely involved in the work. This type of leader often has no idea what tasks their employees are responsible for. This could be the result of a long-term lack of work processes or subjective reasons from both sides. [caption id="attachment_6503" align="aligncenter" width="600"] The work atmosphere is always tense[/caption] A weak internal culture is also a symptom of this "disease." The team is no longer united and often speaks ill of each other. The company atmosphere is always very tense. Working in an environment without internal events leads to a lack of connection between people. Poor Management: Causes of the "Disease" The business's "immune system" is too weak to eliminate existing problems on its own. It could be due to the leader's management ability, or their inability to build work processes. Another cause, also stemming from management, is an overly cumbersome and large subordinate structure, which makes administration inefficient. Another cause of poor management worth

13/05/2026
110

What is Digital Transformation in Business? 12 Must-Have Detailed Implementation Steps

If businesses want to keep pace with the current rate of digital change, they must work to improve technological efficiency in every aspect. In other words, this is like inheriting agile principles through business operations. So, what is the current state of digital transformation adoption in Vietnamese businesses? Let's explore this with 1Office in the following article! I. What is digital transformation in business? Digital transformation is the process of applying advanced technologies to solve societal or everyday problems, based on the digitization of data and information across various industries.     Digital transformation is the golden key to solving business challenges For businesses, digital transformation is not simply about "moving" records, documents, and a few individual tasks to an internet-based application platform as some might think - that is merely "digitization." Digital transformation is a challenging yet promising process of "reinvention," because the benefits it brings to a business upon successful implementation are immense. Read more: Digital Transformation in Business - From Good to Great II. Why do businesses need digital transformation? Howard King once said that businesses do not transform by choice because it is extremely costly and fraught with risk. When a business fails to "evolve," it is forced to undergo transformation. A key factor for business growth is implementing the digital transformation revolution And that is one of the key factors helping businesses survive and thrive in the digital age. Here are the reasons that answer the question of why managers need to implement digital transformation. Save time and reduce costs for the overall management activities of the business. Enhance the ability to reach potential customers and customer segments that match the business's search needs. The process of summarizing and reporting to superiors will be faster, more detailed, and more in-depth. No more cumbersome, "off-topic," or

13/05/2026
124

6 lessons from Japanese corporate culture that Vietnamese businesses should apply

Building a corporate culture is essential for business development. An "open" work environment regarding development direction, along with codes of conduct and treatment between superiors and subordinates, also contributes to the success of businesses. So, how do the Japanese build their corporate culture? Here are some characteristics of Japanese corporate culture that you can apply in managing your business. 1. Corporate Culture - Giving and Receiving Business Cards For the Japanese, exchanging business cards is not merely swapping a normal piece of paper; it is a fundamental gesture and behavior that initiates a good bilateral relationship. The meeting, giving, and receiving of business cards always takes place in a formal manner. The recipient will receive it with both hands, then read the information aloud and clearly, and place it beside them. This makes the partner feel respected. [caption id="attachment_7818" align="aligncenter" width="549"] Exchanging business cards is an important corporate culture of the Japanese[/caption] >> Read more: How to build a professional and detailed code of conduct in a business 2. A Culture of Embracing Challenges and Striving for Progress In reality, many businesses in Japan start as small and medium-sized enterprises but soon expand globally simply because of their "profound" corporate culture. Among them, the story of Yamaha Motor is a prime example. Starting as a company specializing in piano manufacturing, with a serious work ethic, unafraid of challenges, and open to new experiences, Yamaha Motor became one of the world's leading motorcycle manufacturers, a typical example of the relentless efforts of the Japanese on the path to conquering their own dreams. The culture of embracing challenges in Japanese companies is considered a characteristic that demonstrates the will for progress and discipline that all other companies in the world should learn from. One of the ways to apply this culture of

13/05/2026
99

The Retail Industry in the Post-Covid-19 Digital Transformation Storm

The Covid-19 pandemic has just subsided, leaving many industries and businesses of all sizes struggling as the digital transformation storm sweeps across all commercial fronts. Faced with the intense market fluctuations affecting the retail industry and the global economy post-pandemic, businesses have quickly seized the opportunity to comprehensively implement "digital transformation" to survive and thrive in this new era. The Impact of Covid-19 on the Retail Industry Post-Covid, the retail industry is one of the sectors that has suffered heavy revenue losses. Some small and medium-sized enterprises have had to resort to various methods to attract customers and offset losses after resuming operations. The retail industry suffered heavy losses after the COVID-19 pandemic Therefore, most employees have had to work overtime upon returning to work to keep up with the pace and promote the company's redevelopment process. This issue also leads to increased costs as managers have to raise salaries, provide incentives, and reward employees for working overtime.  Challenges Specific to the Retail Industry Even before the pandemic, the retail industry often faced significant challenges due to some of its specific characteristics: Difficulties in Human Resource Management in the Retail Industry Employees frequently change shifts, work overtime, and have unfixed or unstable work schedules, making it difficult to track and manage human resources and employee schedules.  Retail personnel often face the situation of "more work, less pay" after COVID-19 Read more: Synchronizing Workflows - The Optimal Management Solution Many departments do not have fixed workplaces or must travel to various locations. For example, employees of supermarket chains, convenience store chains, fashion boutiques, cosmetic shops, etc., have to go directly to production factories, distribution agents, or work with customs authorities, etc. For this reason, tracking and evaluating the work progress of these departments is relatively difficult. Difficulties in Work Quality Assessment

13/05/2026
119

Digital Transformation in the Construction Industry in Vietnam

The pandemic brought the global economy to a standstill, with commercial activities "hibernating" for three long months, making the situation for businesses of all sizes more difficult than ever. The aftermath of COVID-19 has left a trail of disruption, causing businesses across various industries to struggle, with some even teetering on the brink of bankruptcy. Consequently, leaders are now urgently seeking a solution to save their companies from this "death sentence" in a volatile environment. Can applying digital transformation in the construction industry make a difference? The Plight of the Construction Industry After COVID-19 Challenges in HR and Work Management for the Construction Industry One of the most apparent challenges for the construction industry post-COVID is the alarming decline in the workforce. Although the government has controlled the pandemic, everyone remains vigilant to prevent reinfection and protect themselves.  The COVID-19 situation forces the construction industry to work online For this reason, project implementation and construction can no longer be carried out in concentrated areas as before. Instead, contractors are forced to extend timelines and work in smaller, separate teams, which creates significant challenges in supervising and tracking project quality and progress. Read more: Examples of Digital Transformation – 5 Latest Digital Transformation Trends in 2022 Challenges in the construction industry in tracking project progress Manual management processes also face significant disadvantages due to poor and ineffective coordination between departments. This stems from being forced into a rigid and mechanical "digitization" using free software like Google Drive, Skype, etc., which severely diminishes both work quality and efficiency. Forced digital transformation in the construction industry leads to negative efficiency Additionally, many other problems arise, such as employees missing information or forgetting client appointments. Tasks are not completed on time due to an unclear and illogical scheduling process. Challenges in the construction industry

13/05/2026
113

Secrets to more effective work management

Surely, we've all experienced moments of frustration and fatigue at work. The workload keeps piling up, leaving you confused about how to manage your tasks effectively and complete them meticulously and thoroughly. To help you reduce anxiety and worry, avoid criticism from your boss, and make every workday a joy, today we're sharing effective tips for managing your work in the best way possible. 1. Create a daily to-do list Typically, everyone has different personal tasks and responsibilities, and the importance of each task also varies. Prepare a planner to list and organize your tasks weekly and daily in specific detail. The more clearly you arrange tasks by importance and priority, the easier it will be for you to execute and manage your work effectively. Before going to bed, spend 15 to

13/05/2026
88

Personal Task Management Tool – The Cure for Employee Procrastination

In the era of Industry 4.0, the use of work management software is no longer unfamiliar to businesses. Previously, the human mind always faced many difficulties in solving management problems. Now, everything has been simplified by smart, easy-to-use software that brings efficiency to businesses. So, what important role do personal work management tools play in operating and managing a business? Let's find out right below. Enhance information security features We are living in a digital age. Securing all information about the business in general, and individuals in particular, is extremely important. Errors in security or leaks of company information and data can create loopholes for competitors, and can cause considerable trouble, negatively affecting the company's image. Work management software helps solve the problem of important information leaks Before wanting to run a business well, choosing a good personal work management tool to optimize this complex task is a top concern for many leaders. Using software will help avoid unnecessary risks, save time and effort, and improve work efficiency. Improve professionalism in management and supervision across departments Unlike any previous management method, a work management tool will ensure tightness in each department and the supervision process. Without needing to be present at the company, we can still manage work well remotely, ensuring the progress and efficiency of the entire project. The process of tracking and allocating specific work plans for each department is also done faster and with less hassle. Focusing on tightness in work management creates cohesion for the company Interaction between departments in the company was previously a concern, even becoming a worry for superiors. With work management software, exchanges and discussions have become easier. With just a few clicks, we can even create events and invite others to participate. This will promote cohesion among people in the company,

13/05/2026
121

How Work Management Helps “Lubricate” the Business Machine

Managing a business is like operating a complex machine. Each employee is like a gear in that machine - if the gears run smoothly, the machine operates efficiently; if a gear gets stuck or rusty, the machine becomes sluggish, or even breaks down completely. Managers need to master and apply effective work management methods to drive the entire enterprise towards its desired goals. The 5 work management methods listed below will serve as a "guiding star" for managers when applied correctly within their business. Work Management Method 01 - Systemize Your Work By systemizing work, managers can know the daily and weekly workload, track which tasks are backlogged or unprocessed, and monitor the actual status of projects the company is undertaking. A work system helps track project progress and achieve goals List your projects and review the goals that managers have set. Evaluate important projects, or adjust goals to better suit the situation of each business. A good system not only helps broaden managers' perspectives but also helps make the process of creating work procedures smoother, faster, and more efficient. Work Management Method 02 - Document Storage For some businesses, document storage is always a top priority. Good storage practices help managers easily control and manage information or important documents. Additionally, when running a large company, information security is crucial. If document storage is careless or sloppy, leaks or losses can easily occur, which can have negative consequences or, even more seriously, create legal trouble for the business. Organized storage helps prevent information loss and makes searching easier The storage process can be implemented by systemizing information and documents in a neat and organized manner for easy retrieval and use when needed. Currently, there are two common forms of storage: "hard" and "soft" storage. So, what is soft storage? Soft

13/05/2026
112

Digital Transformation in the Design Industry – Should You or Shouldn’t You?

After the COVID-19 pandemic, the world is facing a crisis and economic recession. All businesses are suddenly at risk of bankruptcy and dissolution, and the design industry is one of the sectors that has suffered heavily from the pandemic's impact. At that moment, questions were raised everywhere about whether there was any solution to "save" the situation and help businesses survive. The clearest answer is a comprehensive "digital transformation" of the design industry. Problems for the design industry after COVID-19 Problems with partners and customer sources in the design industry Since it is not an essential industry for society, this is one of the sectors that suffered heavy losses post-COVID-19 as the number of potential customers decreased, business partners went bankrupt, and all projects and jobs were canceled or suspended. The design industry suffered heavy losses after COVID-19 For the units that "survived" after 3 months of "hibernation" due to the pandemic, they have to continuously face fierce competition in the market, struggling to find ways to turn the tables and make a successful comeback. Problems with human resource management in the design industry With the motto "he who changes first, wins," all businesses began to increase their work speed and employee efficiency, while also prioritizing cutting unnecessary costs and limiting unwarranted expenses for the company.  Businesses are forced to cut costs after COVID-19 However, cutting costs in this area does not change the fact that businesses still face difficulties in controlling the quantity and quality of personnel in the current era of "racing" to recover their "strength."  Problems with work performance in the design industry After COVID, managers who stick to manual methods for managing projects, tracking progress, and working through tools like the Microsoft Office suite and Google Drive will waste a lot of time.  Free digitalization apps

13/05/2026
128

Digitize all processes – The optimal solution for business operations

Many processes exist within a business. These processes may be internally agreed upon by the company or even issued as ISO documents. However, it's all just on paper because there is no tool to digitize and manage these processes, leading to low work efficiency So, how can you digitize all processes onto a system to help your business operate more optimally? How can you reduce manual work steps to save time and operational costs? Read this article now! Digitizing Business Processes Helps Staff Clearly Understand Procedures Centralized management of processes and tasks can help businesses easily control and honestly evaluate to ensure staff don't get "off track." For example, the order of tasks, how required forms are arranged, what should be prioritized, and whether departments complete their tasks on time. Instead of having employees read paper-based procedures and follow them, digitizing the entire business process helps employees clearly grasp all information such as: assigned tasks, coordination procedures, stages to follow, people to coordinate with, deadlines, etc. This also gives employees a TOOL to track the progress of the process, minimize errors, and reduce the time spent asking about progress and discussing via messages. [caption id="attachment_8218" align="aligncenter" width="600"] Digitizing business processes will bring high work efficiency[/caption] Using process management software helps employees focus on a single tool, thereby increasing the quality of work output and fully harnessing the potential of the human resources department. See more: Notes on Business Automation – How to Optimize Operational Processes Digitizing Business Processes Helps Reduce "Stagnation" in Work If you are a large enterprise, the first thing to consider is always how to allocate work reasonably among departments. If labor distribution is poor, it will cause delays, with some people being overloaded with work while others are idle. Employees develop a mindset of inertia, dependency, and laziness,

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